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🎟️ WTSFest 2026 tickets on sale for London, Portland, & Philadelphia

WTSFest Portland 2026

Thursday, May 7th 2026

We're headed to Portland, Oregon, USA!

A full-day marketing and SEO conference, featuring 10 brilliant speakers across our 4 themes:

✔️ Analyse - State of the industry and analytical
✔️ Advance - Next level and future-proofing
✔️ Innovate - New technologies and emerging strategies
✔️ Empower - Career development and growth

Join us for our 2nd edition of WTSFest Portland!

The details

Date & Time
Thursday, May 7th 2026
8am - 5pm (PDT) followed by networking event

Location
Jupiter NEXT - 900 E Burnside St Portland OR 97214
(See our Portland City guide)


Ticket includes
Access to the full-day conference, catering throughout the day and post-conference networking event


Please note
This event is open to women and people of marginalised genders as attendees only.

Sponsors exhibiting at the event may include people of all genders.

Get your tickets

Agenda

08:00 - 09:00

Registration

09:00 - 09:15

Opening Notes

ANALYSE

09:15 - 09:45

Dana DiTomaso (She/Her)

President, Kick Point

From Data Dump to Decisions: Using AI to Interpret Your Analytics

What actually works when using AI to analyze your marketing data? Learn how to prepare data for AI analysis, uncover patterns and opportunities, and build repeatable workflows—plus walk away with exact prompts and a dashboard you can use immediately with your own data.

09:45 - 10:15

Alyssa Corso (She/Her)

SEO Consultant & Founder, Alyssa Corso LLC

Beyond Rankings: How to Transform SEO KPIs into Business Impact

Rankings are up, traffic is growing, conversions are climbing — so why does SEO still get overlooked? In this talk, Alyssa Corso shows how to turn rankings and traffic metrics into the language of revenue, market share, and customer acquisition cost. You’ll learn how to position SEO as a strategic growth driver and how to connect SEO KPIs to impactful business metrics.

10:15 - 10:45

Raycheal Proctor (She/Her)

Founder & Strategic Director, Unlimited Mixed Marketing

Future-Proof Your Marketing Strategy: Build & Maintain Systems that Scale Beyond the Trends

Marketing is constantly evolving. Algorithms, tools, and buyer behavior shift faster than most teams can keep up. In this session, Raycheal shows how to build adaptable marketing systems that withstand change, improve over time, and scale sustainably beyond short-term trends.

10:45 - 11:30

Morning Break

ADVANCE

11:30 - 12:00

Christina Clark (She/Her)

Head of Product Growth, HubSpot

Winning the AEO Race: Optimizing for Humans & Engines

AI has transformed the way search works—shifting the rules for visibility and performance. This session dives into how search engines and answer engines interpret your content differently, what it takes to stand out in this evolving landscape, and how to future-proof your strategy. You’ll walk away ready to fine-tune your content engine for maximum discoverability, credibility, and speed.

12:00 - 12:30

Tessa Voecks (She/Her)

VP of Operations, RicketyRoo

Operationalizing Growth: How to Build Marketing Teams That Scale

If your marketing team is running at full speed but still falling behind, this one’s for you. Tess breaks down operations frameworks that show you how to design smarter processes, balance workloads, and create alignment that fuels growth, not burnout.

12:30 - 13:45

Lunch Break

INNOVATE

13:45 - 14:15

Aimee Jurenka (She/They)

SEO Strategist, RicketyRoo

From Ranking to Recognition: Building Topic Entities for AI Visibility

Visibility isn’t just being found; it’s being retrieved. Learn a practical framework to turn your site into a readable topic ecosystem for LLMs: map entities, structure content, and earn citations inside AI answers. Walk away with measurement ideas and a step-by-step playbook.

14:15 - 14:45

Kaitlin McMichael (She/Her)

Sr. Product Manager of Search, Amazon Web Services

How to Use SEO Testing to Accelerate SEO Traffic Growth

Few marketers incorporate SEO testing into their strategies, and yet SEO testing unlocks data-driven business cases that earn trust with stakeholders. Learn how to apply the same rigor that marketers do with A/B testing to the field of SEO. Find out how SEO is different from traditional A/B testing, how easy it is to implement on most sites, and how it can take your SEO game to the next level.

14:45 - 15:15

Theo McGillivray (They/Them)

Communications Director, NLM Photonics

Competing Against GenAI Slop? The Premium Value of Your Brand’s Humanity

Branding is a defense against the erosion of customer trust. In the age when people cannot believe videos and images, and mediocre GenAI text misleads, bores, and “hallucinates,” adding humanity back into your brand is a proactive offense. Yes, even if your company forces you to use GenAI.

15:15 - 15:45

Afternoon Break

EMPOWER

15:45 - 16:15

Nicole Lee (She/Her)

Growth Lead, daydream

From Keywords to Career Moves: Why SEO Is Every Marketer’s Secret Weapon

SEO isn’t just a specialist skill—it’s a toolkit and launchpad for marketers to excel across product, content, and growth. Nicole shares how SEO skills fuel career moves, builds impactful thinking, and prepares you for leadership, empowering marketers to chart their own career path beyond any marketing discipline and beyond.

16:15 - 16:45

Jess Jurva (Jess/She/Her)

Chief Customer Officer, Conductor

Claim Your Voice: Crafting the Story Only You Can Tell

There is no career playbook without the story behind it. Jess helps people uncover what sets them apart, articulate their value with conviction, and use narrative as fuel for growth. You’ll learn how owning your story sharpens confidence, protects your boundaries, and drives what’s next.

16:45 - 17:00

Closing Notes

17:00 - 19:00

Post-Conference Networking Event

Headline Sponsor

After Party Sponsor

Name Badge Sponsor

Exhibitors

Scholarship Sponsors

We think WTSFest is AMAZING, but don’t take our word for it

Hear from past attendees at #WTSFest on socials

"A welcoming, inclusive, and safe atmosphere that put me at ease as soon as I stepped into the venue. Thoughtful and insightful talks from people who really know their stuff. Funny, kind, and knowledgeable attendees"

- Lois Neville, Freelance SEO Copywriter on LinkedIn


"Crossed the continent for #WTSfest Berlin, and it was totally worth it 🔥🔥"

- Ebere Jonathan, Founder of Search Africon on LinkedIn

Relive the magic of past WTSFests

Check out our photo galleries from past conferences to get a feel for the vibe of a WTSFest day:

WTSFest General FAQs

Please head over to our WTSFest Hub page for a look at all our FAQs!