Speaker line-ups live for WTSFest London & Portland
Early birds live for Berlin, Philadelphia, & Melbourne
Speaker line-ups live for WTSFest London & Portland
Early birds live for Berlin, Philadelphia, & Melbourne
Thursday, April 3rd 2025
A full-day marketing and SEO conference, featuring 10 brilliant speakers across our 4 themes:
✔️ Analyse - State of the industry and analytical
✔️ Advance - Next level and future-proofing
✔️ Innovate - New technologies and emerging strategies
✔️ Empower - Career development and growth
Join us for our 1st edition of WTSFest Portland!
Date & Time
Thursday, April 3rd 2025
8am - 5pm (PDT) followed by networking drinks
Location
Jupiter NEXT - 900 E Burnside St Portland OR 97214
Ticket includes
Access to the full-day conference, catering throughout the day and networking drinks
Please note
This event is open to women and people of marginalised genders as attendees only.
Sponsors exhibiting at the event may include people of all genders.
Get your tickets
Scholarship Tickets
We offer scholarship tickets to those who cannot afford the cost, thanks to our Scholarship Sponsors and folks who buy scholarship tickets. Simply fill out our Scholarship Form linked below if you'd like to apply for one.
Agenda
08:00 - 09:00
Registration
09:00 - 09:15
Opening Notes
ANALYSE
09:15 - 09:45
It’s not just about creating more content, but building a scalable content operation. This talk is your guide to building a powerhouse content team and process.
09:45 - 10:15
What happens when PR and SEO team up? Magic. Learn how to combine PR’s storytelling with SEO’s data-driven strategies to grow authority, earn backlinks, and craft holistic campaigns. With real-world examples and actionable tips, Delaney’s session will transform how you build brand visibility across channels.
10:15 - 10:45
AI tools are rapidly revolutionizing SEO. From ChatGPT to Google's AIC, automation promises to make our workflows faster, more innovative, and more efficient. But is relying on AI unquestionably the best way to succeed? This talk explores why challenging and refining AI recommendations is the key to future-proofing your SEO strategies.
10:45 - 11:30
Morning Break
ADVANCE
11:30 - 12:00
In a fast-paced digital landscape where new tools and channels like ChatGPT and TikTok are changing the way we consume media, the importance of brand building and proper positioning are becoming more important than ever. This talk shares new insights and strategies for building an organic growth strategy that doesn’t function separately from paid but in tandem, and how to use the trifecta of owned, earned and paid media to increase new market and category creation and ownership.
12:00 - 12:30
Discover the unique challenges and obstacles faced by in-house SEO professionals, and learn how to effectively communicate and collaborate with the C-suite to drive your SEO initiatives forward. Whether you're new to your role or looking to refine your approach, this talk will provide you with the expertise needed to overcome challenges and achieve your goals.
12:30 - 13:45
Lunch Break
INNOVATE
13:45 - 14:15
Drawing from patent analysis and real-world case studies, this talk reveals actionable strategies for building strong entity signals through coordinated cross-channel efforts.
14:15 - 14:45
Reddit continues to be a significant part of organic SERPs, making it a tempting place to market your brand. However, Reddit has strict rules regarding self-promotion, and the community doesn't take kindly to obvious marketing. This talk will guide SEOs on incorporating Reddit into their strategies without breaking the rules and upsetting the community.
14:45 - 15:15
Generating new content ideas that actually address user intent can be challenging, especially when you need to make sure they drive meaningful traffic to your website. This talk will share several strategies to come up with 100 new topic ideas that align with your niche and audience. By leveraging keyword data, search trends, competitor analysis, and AI, you’ll learn how to fill your content calendar with ideas that attract both your target audience and search engines.
15:15 - 15:45
Afternoon Break
EMPOWER
15:45 - 16:15
Feeling self-doubt and imposter syndrome can feel unavoidable in the world of SEO. In this session, you’ll learn ways to address and minimize these negative feelings to build confidence, regardless of where your career (or life) may go. Once you better understand imposter syndrome and what you can do about it, you’ll grow into the best version of yourself.
16:15 - 16:45
Unlock the power of manifestation to build a fulfilling career in tech SEO that aligns with your values and showcases your expertise. This talk blends confidence-building techniques, actionable manifestation principles, and strategies for attracting opportunities that reflect your worth and purpose. Learn how to position yourself as a credible leader, set clear goals, and transform aspirations into tangible achievements.
16:45 - 17:00
Closing Notes
17:00 - 20:00
After Party
Become a Sponsor
We use our sponsorship fee to pay for our venue, suppliers, photographer, videographer, and logistics fees; and most importantly, we pay our speakers a speaker fee (as all conferences should).
Headline Sponsor
After Party Sponsor
Exhibitors
Scholarship Sponsors
Community Partner
Hear from past attendees at #WTSFest on socials
"A welcoming, inclusive, and safe atmosphere that put me at ease as soon as I stepped into the venue. Thoughtful and insightful talks from people who really know their stuff. Funny, kind, and knowledgeable attendees"
- Lois Neville, Freelance SEO Copywriter on LinkedIn
"Crossed the continent for #WTSfest Berlin, and it was totally worth it 🔥🔥"
- Ebere Jonathan, Founder of Search Africon on LinkedIn
Check out our photo galleries from past conferences to get a feel for the vibe of a WTSFest day, kicking off with our latest event hosted in Philadelphia:
WTSFest General FAQs
Please head over to our WTSFest Hub page for a look at all our FAQs!
